Leading the Microsoft Internet of Things Innovation Center based in Taiwan, Cathy is responsible for establishing and enlarging IoT ecosystem, enabling customers and partners to accelerate digital transformation through Industrial IoT and AI. Prior to this role, she served as Director in Microsoft Taiwan Marketing and Operation organization, in charge of the marketing strategy and execution for Microsoft's cloud services and solutions for enterprise. She also took a role in Microsoft OEM global business group, responsible for product design-in and distribution business. Prior to joining Microsoft, she served as Hewlett-Packard's senior system architect and TrendMicro developer.
Shifts in customer expectations have changed manufacturing forever. Modern manufacturing requires intelligent operations, scalable security, and connected supply chains to deliver more agile production, greater transparency, and smarter products and services.
The Internet of Things (IoT) sits at the center of this transformation. Today, IoT is not just about connecting devices, instead, it is about enabling a Digital Feedback Loop where data can be synchronized between employees, operations, products, and customers. Data from customers informs product development; operations data informs staffing decisions; product sales data informs production. As more data is input into the system, the system becomes more intelligent, making manufacturing smarter, safer, faster, and more agile, all while improving products and customer experience.